From Local News to the hottest primetime shows, mass audiences are watching broadcast television. Advertisers have found great success with our agency’s media buying experience.
Cable’s programming, sports and zoning can make cable affordable to any budget. Zeroing in on niche markets makes cable especially appealing.
OTT Over the Top Viewing
This is the biggest transformation of TV. Viewing TV or film via the internet. According to recent studies, 53% of Wi-Fi households in the U.S. are now using at least one over-the -top streaming device.
Types of OTT
SVOD (subscription based services such as Netflix, Amazon and Hulu.)
AVOD (free and ad supported services such as Crackle, XUMO, VUDU, Hulu, dish anytime, PlayStation)
TVOD (transactional services such as iTunes, Vimeo on Demand and Amazon Instant Video that allow users to pay for individual pieces of content.
Types of Platforms
Roku TV, Apple TV, XBOX ONE, Smart TV, LG Smart TV, PS 4, Chromecast.